Jim Price has over 50 years of experience in the funeral profession and is a graduate of the California College of Mortuary Science. Knowing now that 1 out of 5 children in North America are grieving based upon the loss of someone that is very close and significant in their lives, he is hopeful that as a director in the NACG he will be able to better connect those in his profession with regard to how very important it is to have the appropriate conversation with children’s parents. Jim believes it is critical to understand the importance of reaching out to bereavement counselors in communities as well as supporting the wonderful efforts of NACG.